Tuesday, September 9, 2008

The future of video is... Animoto!



We've played around with video for a while here at 49lights. We've tried quite a few different video editors for our very simple material and after what I've seen I must say that Animoto is very, very impressive!

What's Animoto?
Animoto is a very simple online tool for creating videos from images. You select which images to use, select (or upload) music and hit "render". Animoto then analyze your media and creates a video. Pretty nifty effects suiting the music are used on your images as well as syncronized to the music. The outcome is a pretty nice video that you easily can download, embed or upload to Youtube.

I'd say that this is what I expect from future video editing. Select videos, images and music and get a nice little video. Add some interview parts or something, clip the things together and you've produced a somewhat "professional" video. It's obvious that tools like this will reduce the gap between professional video and amateur video.

Add some stock video footage to the show and at least news shows will have a couple of hundred thousand competitors. (Large parts of news shows are just expounded views on a Reuters telegram).

What really makes a difference when comparing Animoto to many other online tools for creating video footage or advanced slideshows is that they have extreamly good looking effects on Animoto.

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