Cool graphics create traffic...

This is yet another proof of the old saying "if you can make something look cool, it'll bring traffic to your site". This is a visualization of live data from a site named Scouta.com. I haven't visited the site, but I think it's a social network in Australia.

Though this has been done many times, people can't help but watching such videos. I for example found it over at most viewed on Viddler.com. So if you want to create traffic and to make your site a bit more well known, a pretty graph or a nice video of some data is a safe bet.

Lego and a cool marketing stunt

Today my all time favorite toy was in the media, a giant Lego man was washed ashore to a beach in Netherlands. In press the word is that "no one knows where it came from" and that the Lego man is a great mystery.

On the Lego man's back there is a text "Ego Leonard" which happens to be the name of a website, egoleonard.com. The site is in dutch so I don't really know what it is about, but apparently the giant Lego man has visited dance festivals in the past.

Anyway, this is the perfect PR stunt, and the Lego man is all over the web. I'd love to come up with a similar idea and get my own 15 minutes of Internet fame! But when I do, I certainly will have an English translation of my website ;-)

Social marketing continued

The social networkers at Rebtel is continuing to create users - Today they launched a campaign for on their blog and on Facebook, encourageing fellow entrepeuners to recruit Rebtel users. Read more about it here. As I said in my previos post on Facebook, I really like their approach and their positive attitude. It will be interesting to follow their work throughout the summer and I hope and suppose that they will let us know how successfull this campaign was.
Their approach is kind of a part traditional guerilla marketing, social marketing and a multilevel earnings program, all mixed with a big piece of entrepeneural spirit. Have a look at it. I know I will :-)